STRATEGIC GUIDANCE – Creating a culture of high performance
Key people make the difference for your company.
According to McKinsey’s War for Talent survey (2000), which examined 410 corporate offices at 35 large U.S. companies, high performers play an unparalleled role in a company’s success.
High performers in operations roles increase productivity by 40%
In general management, high performers increase profit by 49%
In sales roles, high performers increase revenue by an astonishing
67%
High performers are employees who feel connected to the values and culture of your company. They also view themselves – no matter what level they are at – as being able to make a direct impact on the company’s bottom line. Further, high performers tend to be highly engaged, which makes them less likely to look outside. In a nutshell, the right high performers can make or break your company’s ability to stay competitive.
There are two major obstacles to getting top performers into your company:
1) Attracting them – especially – passive candidates (that is, those
individuals that are open to new opportunities but not actively looking)
2) Keeping them highly engaged and active in your organization
The key to attracting top performers is by defining, refining and aligning your key message and employer brand throughout your hiring and recruitment strategies, ensuring that the purpose and core values of your company are present throughout while sending a consistent message. High performers want to feel as if the work they do is meaningful, and respond to value-based approaches that match their own. To attract ‘true fit’, you will need to make a strong statement about who you are and why you exist as an organization.
Once the hiring process is working, and top talent begin to accept your offers, it’s equally important to create an orientation process to take advantage of the high performer’s energy and enthusiasm, Helping them feel immediately connected to the company community, and making their expectations clear and solidifying their commitment to your organization.
Find out how we can help you build a culture of high performance and increased revenues. Contact us to set up a meeting today.